What do Tinder and Bumble have in common with Rightmove and Zoopla?
The answer is quite a lot.
Let us explain.
๐๐ถ๐ฟ๐๐ ๐ถ๐บ๐ฝ๐ฟ๐ฒ๐๐๐ถ๐ผ๐ป๐
On average, Tinder users spend less than seven seconds looking at a profile before deciding whether to swipe right.
Property sellers, too, only have a few seconds to make a good impression. Hence, good-quality photographs are a must.
๐ง๐ฎ๐ฟ๐ด๐ฒ๐ ๐ฎ๐๐ฑ๐ถ๐ฒ๐ป๐ฐ๐ฒ
When writing a dating bio, most people visualise who theyโre trying to attract and curate their content accordingly.
Similarly, with property marketing, it pays to tailor your strategy around your target demographic.
๐๐ผ๐ป๐ฒ๐๐๐ ๐บ๐ฎ๐๐๐ฒ๐ฟ๐
Many people tell little white lies about their weight, height and hobbies on dating apps. But the truth always gets found out in the end.
The same applies to property marketing. Talk up your homeโs best features, but donโt mislead sellers; itโs illegal and wastes time.
๐๐ผ๐ป๐๐ฎ๐ฐ๐ ๐๐ ๐๐ผ๐ฑ๐ฎ๐ ๐ณ๐ผ๐ฟ ๐ฎ ๐ณ๐ฟ๐ฒ๐ฒ ๐๐ฎ๐น๐๐ฎ๐๐ถ๐ผ๐ป.
